SEO Manager

Company description At Digitas, we harness the power of connection to make positive impact everyday. We have a relentless focus on creating connections to help our clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways. We are making positive impact with our amazing clients, through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media. Part of Publicis Groupe, and a Leader in Gartner’s Magic Quadrant for Global Marketing Agencies, we’re proud to work with some of the world’s leading brands. Digitas. Experience the power of connection. Our Commitment Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity. Overview We’re hiring an SEO Manager to help clients build visibility across both traditional search and the rapidly evolving world of AI-powered discovery. You’ll turn data and search insights into clear recommendations, practical roadmaps and measurable activity, while helping clients understand what changes in search mean for their brands. Working collaboratively across SEO, content, Digital PR, data, media and strategy. You’ll have the opportunity to shape integrated search programmes and help develop Digitas’s growing GEO capability. Responsibilities Manage the day-to-day delivery and optimisation of integrated SEO and GEO programmes, keeping activity focused on client objectives. Explore search opportunities through keyword and topic research, competitor analysis, content and backlink audits, search landscape reviews and AI visibility analysis. Turn data and insights into clear, prioritised recommendations, content briefs and actionable search roadmaps. Monitor performance across traditional search engines and AI-powered discovery experiences, identifying opportunities to strengthen visibility, relevance and discoverability. Work closely with Technical SEO, Content, Digital PR, Paid Search, Data and Strategy specialists to deliver joined-up search activity. Build strong client relationships, lead agreed meetings and workstreams, and communicate recommendations in a clear and commercially relevant way. Contribute to website migrations, pitches, knowledge sharing and the continued development of the team’s SEO and GEO capabilities. Qualifications Practical SEO experience, ideally gained within an agency, multi-client or similarly varied environment. A strong understanding of SEO fundamentals, including content optimisation, keyword research, competitor analysis and performance measurement. An understanding of GEO, AI-powered search, AI Overviews and LLM visibility, with an interest in how search behaviour continues to evolve. The ability to translate analysis into useful recommendations and communicate the story behind the data clearly. Experience building positive client relationships and presenting ideas or recommendations to stakeholders. Hands-on experience with relevant SEO and analytics platforms, such as Google Analytics, Google Search Console, Screaming Frog, Semrush or Ahrefs. Experience with emerging AI-search measurement platforms is an advantage.A collaborative and organised approach, with the ability to manage priorities, share knowledge and work effectively across different disciplines. Additional information Digitas offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including: 📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups). Publicis Groupe works primarily from the office or our clients’ office four days per week. At Digitas, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs – for example, related to disability, neurodivergence, or a health condition – please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change – building a culture where everyone feels seen, respected, and genuinely included. #LI-IM2
Manage the day-to-day delivery and optimisation of integrated SEO and GEO programmes, keeping activity focused on client objectives. Explore search opportunities through keyword and topic research, competitor analysis, content and backlink audits, search landscape reviews and AI visibility analysis. Turn data and insights into clear, prioritised recommendations, content briefs and actionable search roadmaps. Monitor performance across traditional search engines and AI-powered discovery experiences, identifying opportunities to strengthen visibility, relevance and discoverability. Work closely with Technical SEO, Content, Digital PR, Paid Search, Data and Strategy specialists to deliver joined-up search activity. Build strong client relationships, lead agreed meetings and workstreams, and communicate recommendations in a clear and commercially relevant way. Contribute to website migrations, pitches, knowledge sharing and the continued development of the team’s SEO and GEO capabilities.
Practical SEO experience, ideally gained within an agency, multi-client or similarly varied environment. A strong understanding of SEO fundamentals, including content optimisation, keyword research, competitor analysis and performance measurement. An understanding of GEO, AI-powered search, AI Overviews and LLM visibility, with an interest in how search behaviour continues to evolve. The ability to translate analysis into useful recommendations and communicate the story behind the data clearly. Experience building positive client relationships and presenting ideas or recommendations to stakeholders. Hands-on experience with relevant SEO and analytics platforms, such as Google Analytics, Google Search Console, Screaming Frog, Semrush or Ahrefs. Experience with emerging AI-search measurement platforms is an advantage.A collaborative and organised approach, with the ability to manage priorities, share knowledge and work effectively across different disciplines.