Job Summary
We are looking for an experienced Senior SEO & AI SEO Associate with strong expertise in traditional SEO, AI-powered SEO, and Generative Engine Optimization (GEO). The candidate will be responsible for improving organic search rankings, website traffic, brand visibility, and search presence across Google and AI-powered platforms such as ChatGPT, Google AI Overviews, Gemini, and Perplexity.
Key Responsibilities
1. Traditional SEO
- Develop and execute comprehensive SEO strategies.
- Conduct keyword research, competitor analysis, and search intent analysis.
- Manage On-Page, Off-Page, and Technical SEO activities.
- Optimize website content, meta tags, headings, URLs, and internal linking.
- Conduct technical SEO audits and resolve crawling and indexing issues.
- Implement backlink building and link acquisition strategies.
- Monitor website performance and keyword rankings.
2. AI SEO / GEO / AEO
- Develop strategies to improve brand visibility across AI-powered search engines.
- Optimize website content for ChatGPT, Gemini, Perplexity, and Google AI Overviews.
- Implement Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) strategies.
- Optimize content to improve the chances of being cited and referenced in AI-generated answers.
- Implement structured data, schema markup, and entity-based SEO strategies.
- Research conversational queries and AI-driven search intent.
- Optimize content for featured snippets, FAQs, and zero-click search results.
- Monitor brand mentions and visibility across AI search platforms.
- Explore AI-powered tools for keyword research, content optimization, competitor analysis, and SEO automation.
3. Analytics & Reporting
- Monitor website performance using Google Analytics 4 and Google Search Console.
- Use SEO tools such as Ahrefs, SEMrush, Moz, and Screaming Frog.
- Track organic traffic, keyword rankings, conversions, and search visibility.
- Analyze SEO performance and prepare regular reports.
- Stay updated with Google algorithm updates and AI search developments.
Required Skills & Expertise
- Minimum 4 years of hands-on SEO experience.
- Strong knowledge of On-Page, Off-Page, and Technical SEO.
- Practical understanding of AI SEO, GEO, and AEO.
- Experience optimizing content for AI-powered search platforms.
- Strong expertise in keyword research and competitor analysis.
- Knowledge of schema markup, structured data, and entity SEO.
- Hands-on experience with GA4 and Google Search Console.
- Familiarity with ChatGPT, Gemini, Perplexity, and AI SEO tools.
- Excellent analytical and problem-solving skills.
Educational Qualification
- Bachelor’s degree in Marketing, IT, Business Administration, or a related field.
- SEO or Digital Marketing certifications will be an added advantage.
Preferred Candidate Profile
- Proven track record of improving organic traffic and search rankings.
- Understanding of the evolving AI search ecosystem.
- Ability to independently manage SEO and AI SEO projects.
- Creative, analytical, and result-oriented approach.
- Passion for keeping up with emerging SEO and AI technologies.
How to Apply for this SEO Job
Posted In
SEO Analytics Jobs, SEO Associate Jobs, Technical SEO Jobs, In-house SEO jobs, GEO/AI + LLM Jobs