Greenlight Rent, formerly Rhino + Jetty, is making housing more affordable and accessible for millions of renters each year. Were the market-leading rental housing platform building simpler, more accessible ways for people to move into homes — and for property managers to lease with confidence.
Our technology removes friction from the move-in process, lowers upfront costs for renters, and helps property managers make faster, more accurate decisions. We support a network of 3 million rental units nationwide and work with 47 of the NMHC Top 100 property owners, including Greystar, Brookfield, Asset Living, UDR, and more.
We pioneered security deposit insurance and continue to push the industry forward with a growing suite of products — from deposit management to lease guarantees and loss-of-employment protection. Were growing quickly, tackling real problems at scale, and building technology thats changing how renting works.
Own and evolve the Greenlight Rent brand across every channel. Youll build clear, credible materials for partners, their leasing teams, and renters while supporting revenue through sales enablement, partner marketing, and pipeline-generating campaigns.
This is a hands-on role with significant ownership and room to shape how marketing operates at Greenlight Rent. One of your first major projects will be leading the marketing website revamp, from content strategy and structure through launch.
Brand ownership
- voice, visual identity, and consistency across every channel partners and renters touch
Marketing site
- own it end to end: content, structure, and a full revamp as one of the first projects in the role
Brand and launch communications
- announcements, email campaigns, LinkedIn, launch collateral
Partner marketing
- product overviews, FAQs, training materials, help-center content, rollout comms
Product messaging
- translate Greenlight Deposit, Greenlight Guarantee, and future products into audience-specific value props
Sales enablement
- modular decks, one-pagers, case-study materials, partner-specific presentations
Content operations
- copy quality, editorial calendar, legal/compliance approvals, asset production with designers
Events and field marketing
- conferences and partner moments: positioning, collateral, follow-up
Measurement
- reporting on email performance, engagement, asset usage, marketings contribution to pipeline
Core narrative, product messaging, and audience segmentation
- documented and in consistent use
Marketing site revamp
- scoped, with a build plan and timeline
Partner and renter-facing materials
- complete, accurate, self-serve
Post-launch comms cadence
- running across email, web, portal, help center, sales, CX, events
Revenue
- has a usable, modular marketing toolkit
Qualifications
- 7+ years in B2B marketing, communications, product marketing, or brand
- Hands-on experience owning a company website — content strategy, information architecture, working directly with design/dev to ship a rebuild, not just briefing an agency
- Real estate, proptech, multifamily, or adjacent fintech/insurance experience
- Exceptional writer/editor — can turn complex product and policy detail into simple, credible copy
- Comfortable building in a small, fast-moving team with no existing marketing infrastructure
- Experience partnering closely with sales, partnerships, product, legal/compliance, CX
- Strong judgment on regulated or reputationally sensitive communications
Owns the brand outright, not just supports it. Balances a sales-forward narrative with careful coordination across legal, compliance, CX, and product. Fills the gap left by no dedicated marketing team, and makes marketing a durable counterpart to sales and product.
You need an existing marketing team or established playbook to be effective.
You want to specialize in one channel rather than own brand + comms + enablement end to end.
Individual pay decisions
- are based on a number of factors including qualifications for the role, experience level and balancing internal equity relative to other teammates.
Competitive cash compensation package
- including base salary, milestone based bonus, and other financial perks
- Medical, Dental, and Vision coverage (up to 90% employer contribution) – eligible from your start date
- 401(k), HSA, Life & Disability Insurance Coverage ($0 employee contribution for additional insurances)
- Unlimited PTO Policy
- Stock option plan to give our employees a direct stake in R + J’s success
- Remote-first work culture with opportunities to collaborate as a team in person
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