• Conduct keyword research to identify high-value keywords and phrases (US & International).
• Develop and implement SEO strategies to improve search engine rankings.
• Monitor and analyze website performance using analytics tools.
• Assess website health and identify technical issues that may impact search engine indexing.
• Generate reports on SEO performance and provide insights for improvement.
• Research trends and best practices; stay updated on industry changes and search engine algorithms.
• Collaborate with content strategists, web developers, marketing, and business teams to ensure SEO best practices are followed.

Other Duties

• Identify and work with all impacted groups and functions to move projects forward.
• Apply technical problem-solving and data analysis.
• Resolve incidents and problems throughout the information system lifecycle, including classification, prioritization, root cause documentation, and implementation of solutions.

Qualifications / Requirements

• Bachelor’s degree preferred (marketing, communications, or related field).
• Minimum of 3 years of experience in SEO or a related field (agency or client side).
• Must: Strong knowledge and deep expertise in SEO best practices, content optimization techniques, tools, and analytics platforms (e.g., Google Analytics, SEMrush, Ahrefs).
• Must: Ability to analyze data, provide actionable insights, and create reports.
• Knowledge of Content Management Systems such as AEM.
• Strong communication and collaboration skills.
• Strong knowledge of SEO best practices and content optimization techniques.
• Ability to work collaboratively in a fast-paced, agile, and deadline-driven environment.
• Project management experience.