About The Role
The role owns organic and paid search strategy end-to-end, driving high-intent traffic and scaling customer acquisition across digital channels.
The SEO/SEM Specialist collaborates with content, product, and design teams to optimize technical architecture, execute keyword strategy, and maximize return on ad spend.
Key Responsibilities
- Execute technical and on-page SEO audits to improve site health, crawlability, and core web vitals
- Manage and optimize paid search campaigns across Google Ads, Bing, and social channels to hit strict CAC and ROI targets
- Conduct exhaustive keyword research and competitor analysis to inform content creation and paid bidding strategies
- Design, execute, and analyze A/B tests on landing pages, ad copy, and meta tags to improve conversion rates
- Track and report on key organic and paid performance metrics using Google Analytics 4, SEMrush, and Looker Studio
- Collaborate with the content team to align production with high-value search intent and topical authority trends
What We Are Looking For
- 3-6 years of hands-on SEO and SEM experience within a high-growth B2B or B2C tech environment
- Deep expertise with industry standard tools including Google Ads, Google Analytics 4, SEMrush, Ahrefs, and Screaming Frog
- Proven track record of scaling organic traffic and managing multi-channel paid search budgets with positive ROI
- Strong understanding of technical SEO best practices, site architecture, and schema markup
- Bonus: Experience with programmatic SEO, Python for marketing automation, or international expansion strategies
How to Apply for this SEO Job
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Posted In
Mid Level SEO Jobs, Content Marketing Jobs, SEO Analytics Jobs, SEO Specialist Jobs, Technical SEO Jobs, GEO/AI + LLM Jobs