Who We Are:

Based in New Jersey and established in 2010, Asset Based Lending, LLC (“ABL”) is one of the nation’s leading Hard Money Lenders. We provide fast bridge financing to real estate investors for the purchase, renovation, or new construction of single family, multi-family and mixed-use properties as well as DSCR rental loans for long term investors. We have closed thousands of loans since we began lending fourteen years ago, producing nearly $3B in originations. ABL was acquired by a private equity firm in 2021, and with a renewed focus on growth, we’ve set our sights on consistent evolution and cementing our place as the premier private lender in the country.

Our Mission is Simple:

• Make Good Loans
• Provide Exceptional Service, Every Time
• Protect The Firm
• Build The Future

Position Summary:

The Digital Product Manager is responsible for owning and evolving ABL’s digital products and platforms. This role combines execution ownership with product thinking — taking work from intake through delivery while ensuring we are addressing the right business problems with scalable solutions.

The role is expected to improve delivery quality, identify opportunities across business processes and platforms, and strengthen platform capabilities to drive business outcomes. The right candidate will be hands-on, comfortable with ambiguity, and able to operate effectively between business stakeholders and development teams.

This role goes beyond project management or requirements gathering. The Digital Product Manager is expected to own initiatives, challenge assumptions, drive prioritization, and proactively identify technology-led improvements that create business value.

Key Responsibilities:

Operational Ownership

• Own work from intake through delivery, prioritization, UAT, and business alignment.
• Work with business and development teams to clarify scope, prioritize work, and reduce ambiguity before development begins.
• Review active tickets and initiatives to ensure progress, alignment, anddeliveryquality.
• Drive Phase 2 enhancements and continuous improvement across platforms.
• Helpmaintaindeliveryvelocityand ownership across active initiatives as new platforms and capabilities continue to expand across ABL.

Strategic / Product Responsibilities

• Work with business and development teams to define problems clearly, challenge assumptions, and align on scalable solutions.
• Identifyrecurring issues, workflow gaps, and patterns/opportunities for broaderplatformand process improvements and drive those initiatives end-to-end.
• Partner withbusinessleadership team to align platform priorities with operational needs, business goals, and upcoming initiatives.
• Manage roadmap planning and prioritization for assigned platforms, ensuring initiatives are clearly scoped, sequenced, and delivered against agreed timeline.
• Drive technology-led initiatives beyond incoming business requests, including automation and AI opportunities that improve workflow efficiency.

Required Qualifications:

• 3+ years of experience in Product Management or Management Consulting with hands-on ownership of technology or process improvement initiatives.
• Proven experience working directly with senior business stakeholders, including VP-level leaders or above
• Strong executive presence with the ability to lead discussions, challenge assumptions, and drive decisions in ambiguous situations
• Experience owning CRM applications and platform ecosystems such as Salesforce, HubSpot,Freshservice,Web Portal, or similar systems.
• Ability to manage tradeoffs, push back when needed, and guide stakeholders toward priorities that align with business impact and platform direction
• Familiarity with AI tools, workflow automation, SaaS integrations, or Sales/marketing operations platforms
• Bachelor’s degree in Business, Information Systems, Technology, or related field preferred.