Mockingbird Marketing
Mockingbird works with aggressively growing law firms, utilizing digital strategies and tactical execution of online marketing to drive new business. As an SEO Manager at Mockingbird, you will be both a strategist and a hands-on tactician. You will rely on your knowledge and experience to manage the SEO programs for a portfolio of clients. You will collaborate with our customer success team to identify and achieve client goals. You will delegate tasks to junior staff members as appropriate. You will report to our Director of SEO to ensure all SEO clients receive the same quality of service.
Ideal Candidate
You are at once a talented tactician and a proactive communicator who can gain the confidence of demanding clientele. You are analytical, well versed in local SEO, have expert-level hands-on experience with third-party tools, and know the intricate details of online marketing. You work with our internal teams to execute tactics on time and on budget while keeping clients fully appraised of progress. You can manage timelines, deliverables, and schedules while you help mentor junior team members. You can adapt to our processes to efficiently deliver on client goals. You understand the importance of business goals and don’t miss the forest for the trees when it comes to individual keyword rankings.
Requirements
- 2+ years of experience in Local SEO, ideally in the legal marketing field
- Technical depth to audit websites and GBP profiles to…
- Articulate actionable steps to maximize local rank potential
- Identify technical issues and assist web dev. team in knowing how to fix them
- Identify and prioritize keywords likely to generate the most organic traffic
- Develop individual website content plans to achieve SEO goals
- Utilize Analytics and SEO-specific tools to track performance progress and update the SEO plan accordingly
- Recognize SEO’s place within the full spectrum of marketing channels and work collaboratively with other teams at the agency to achieve each client’s business goals
- Love doing things the right way whether or not someone’s looking over your shoulder
- Love getting things done!
Proficient with a good number of the following tools:
- Google Search Console
- Google Analytics 4
- Ahrefs
- Screaming Frog
- Majestic
- SEM Rush
- Moz Site Explorer
- Copyscape
- STAT
- Archive.org
- Think with Google
- GTmetrix/YSlow/Lighthouse
- Cloudflare
- BuiltWith/Wappalyzer
- Yoast/All in One SEO/RankMath
- Whitespark
- Yext
- Moz Local
- Google My Business
- Bing Webmaster Tools
- Panguin Tool
- Structured Data Markup Helper
- BuzzSumo
- Buzzstream
- HARO
- WP Engine
Mockingbird is made possible by a team of insanely smart, eager, and genuine people. You must be an avid dog lover. Strategic pontificators, black hat acolytes, and corporate cogs need not apply. Do you have what it takes to deliver the best legal marketing services and solutions? Come check us out!
How to Apply for this SEO Job
Posted In
Mid Level SEO Jobs, Salary Listed, SEO Agency Jobs, SEO Manager Jobs, SEO Strategist Jobs