Job Summary:

We are looking for a highly skilled Senior SEO Executive with strong experience in SaaS and product marketing to drive organic growth, enhance product visibility, and support user acquisition.

The ideal candidate will have expertise in AI-driven SEO, technical SEO, and conversion-focused content strategies, along with a strong understanding of B2B buyer journeys and product-led growth (PLG).

Key Responsibilities:

1. AI-Driven SEO Strategy

• Develop and execute SEO strategies aligned with SaaS product growth
• Utilize AI tools for keyword clustering, intent mapping, and content optimization
• Optimize for semantic search, entity SEO, and generative AI experiences
• Align SEO initiatives with PLG and freemium/trial funnels

2. SaaS & Product SEO

• Conduct keyword research for product features, use cases, and integrations
• Optimize product pages, industry pages, and solution-based content
• Target decision-makers, technical users, and B2B audiences
• Improve conversions such as demo bookings, trial sign-ups, and product adoption

3. Technical SEO

• Perform audits for crawlability, indexing, site structure, and performance
• Implement schema markup, structured data, and Core Web Vitals improvements
• Collaborate with development teams to implement SEO best practices

4. Content Strategy (IT / B2B)

• Work with content teams to develop blogs, whitepapers, and thought leadership content
• Build topic clusters and pillar pages for IT services and solutions
• Optimize content for enterprise-level search intent

5. Data Analysis & Reporting

• Monitor performance using tools like Google Analytics, Search Console, Ahrefs, and SEMrush
• Track rankings, traffic, conversions, and technical performance
• Generate insights to improve ROI and SEO effectiveness

6. Competitor & Market Analysis

• Conduct competitor analysis within IT and SaaS domains
• Identify opportunities to improve rankings, authority, and visibility

7. Link Building & Authority Growth

• Execute high-quality link-building strategies
• Build partnerships with industry platforms, blogs, and tech communities
• Drive PR mentions, guest blogging, and citations

Required Skills:

• Strong experience in SEO for SaaS or product-based companies
• Expertise in technical SEO and on-page optimization
• Hands-on experience with AI-powered SEO tools
• Strong understanding of B2B SEO and long-tail keyword strategies
• Proficiency in tools like Ahrefs, SEMrush, Screaming Frog, SurferSEO, etc.
• Strong analytical skills with Google Analytics and Search Console

Preferred Qualifications:

• Experience in SaaS, product companies, or startups
• Knowledge of programmatic SEO and automation
• Understanding of AI search and generative search optimization
• Experience with enterprise-level content strategies

Let’s Connect!!