At Multiplier, we are leading the way in the distributed workforce revolution. Gone are the days of being limited by geography and commuting hassles. Today, companies can tap into the global talent pool and hire the best professionals from anywhere in the world. Our platform facilitates this process by simplifying local compliance, labor contracts, payroll, benefits, and taxes through a single software system.
We are seeking a highly skilled and creative SEO Content Writer to join our team at Multiplier. As an SEO Content Writer, you will play a crucial role in developing and executing our content marketing strategy. Your primary focus will be on creating high-quality, engaging, and optimized content that drives organic traffic, boosts brand awareness, and supports lead generation efforts. This role requires a deep understanding of SEO best practices, exceptional writing skills, and the ability to produce compelling and educational content across various formats and channels.
- Develop and execute a comprehensive content marketing strategy aligned with Multiplier’s brand voice, target audience, and business objectives.
- Collaborate with the marketing team to identify content marketing goals, target audience personas, and key performance indicators (KPIs) for measuring success.
- Create well-researched, compelling, and educational content in various formats, including blog posts, whitepapers, case studies, videos, infographics, social media posts, and email newsletters.
- Conduct thorough research to gain insights into industry trends, customer pain points, and the competitive landscape, using these findings to inform content ideation and creation.
- Optimize content for search engines (SEO) to increase organic visibility and drive traffic to our website.
- Collaborate with design and multimedia teams to create visually appealing and shareable content assets.
- Promote content through various channels, such as social media, email marketing, guest blogging, influencer outreach, and content syndication.
- Measure and analyze content performance using data-driven insights to optimize content strategy, improve engagement, and maximize ROI.
- Collaborate with internal and external subject matter experts to gather input, validate content accuracy, and ensure alignment with brand guidelines.
- Stay up-to-date with industry trends, content marketing best practices, and emerging technologies to incorporate innovative approaches into content strategy.
- Track and report on content marketing metrics, providing regular updates to key stakeholders and leadership, highlighting successes, areas for improvement, and actionable recommendations.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience as an SEO Content Writer, Content Strategist, or similar role, preferably in the SaaS industry.
- Strong understanding of content marketing principles, strategies, and SEO best practices.
- Exceptional writing and editing skills, with the ability to craft persuasive and optimized content tailored to different target audiences.
- Proficiency in SEO and keyword research tools to optimize content for search engines.
- Familiarity with content management systems (CMS) and marketing automation platforms.
- Analytical mindset, with the ability to measure and analyze content performance, derive insights, and make data-driven decisions.
- Creative thinking and problem-solving skills, with the ability to generate innovative content ideas and approaches.
- Strong project management skills, with the ability to handle multiple content initiatives simultaneously while maintaining attention to detail and meeting deadlines.
- Collaborative mindset, with the ability to work effectively with cross-functional teams and stakeholders.
- Excellent communication and interpersonal skills, with the ability to effectively present ideas and collaborate with internal and external stakeholders.
- Passion for staying up-to-date with industry trends, digital marketing, and content marketing innovations.
Join Multiplier, a rapidly growing company backed by top-tier investors! We are looking for brilliant, like-minded individuals to join our team.
- Flexible vacation policy.
- Work-life balance with flexible work hours.
- Enjoy the freedom to work from anywhere.
- Health insurance coverage.
- Equal employment opportunity
Multiplier is an equal opportunity employer. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.