The Company
Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.
Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.
The Role
As a Senior Associate, you will play a key role in developing, implementing, and maintaining innovative SEO and content strategies for enterprise clients. You will collaborate closely with the SEO team and client teams to identify and address obstacles that hinder optimal organic search performance, ensuring that digital assets are fully optimized for search engine visibility. This position involves analyzing client websites and assets for technical SEO opportunities, conducting comprehensive keyword and content research, performing copywriting tasks, and guiding clients through the optimization process to help them achieve their goals. Additionally, you will support the execution of SEO campaigns, create client-facing presentations and reports, identify trends & content opportunities, collaborate with cross-functional teams, and mentor SEO associates. Your expertise will be crucial in driving successful SEO strategies and helping clients reach their established objectives.
Responsibilities
- Develop and implement SEO campaigns, strategies, and initiatives.
- Assist client teams in developing SEO strategies and content programs that meet client business goals.
- Write search engine optimized copy blocks and implement them on site via the client CMS.
- Conduct Competitive Research & Keyword Research
- Create client-facing presentations, research, and execution documents.
- Provide weekly, monthly, quarterly, and ad-hoc reports per client’s business specs.
- Be the expert on search user intent and keyword mapping for your client’s priority topics
- Identify trending content opportunities and shifts in the organic landscape as it relates to client industries/verticals.
- Collaborate with client’s technical and content team(s) to implement proposed recommendations.
- Work with cross-functional departments, including Paid Search and Social Media, to develop and track all details of SEO initiatives and digital performance.
- Conduct and implement multiple page-level optimizations per client’s business needs
- Maintain expertise on search engine news and trends
- Provide hands-on training and guidance to SEO Associates
Qualifications
- 1+ years of tactical and strategic experience in SEO (search engine optimization) either in-house or agency environments preferred.
- Have experience writing copy, with an understanding of how to write for both users and search engines at once. Experience with implementing content to site a plus.
- Have a working knowledge of leading Web Analytics and SEO tools such as,
- Screaming frog/Google Analytics/Adobe/Bright Edge/SEMRush/Conductor/Google Looker Studio/Google Search Console
- Eager to learn about new SEO tools and other platforms used with client teams
- Have a proven record of page placement and website optimization
- Have a strong understanding of technical SEO issues and solutions
- Enjoy problem solving and adapting to new technologies and processes.
- Be fluent in Microsoft Excel, Word, Outlook, Teams, PowerPoint, etc.
- Working knowledge of HTML, CSS, and JavaScript a plus
How to Apply for this SEO Job
Posted In
Mid Level SEO Jobs, Salary Listed, Senior Level SEO Jobs, SEO Agency Jobs, SEO Analytics Jobs, SEO Associate Jobs, SEO Content Jobs, Technical SEO Jobs