---
title: "Marketing Lead / Head of Growth – Marketplace, SEO & Digital Marketing | Gurgaon"
company: "Orbit Global hr Consultants"
job_type: "Full Time"
location: "Gurgaon, Haryana, India"
salary: ""
posted: "2026-08-24"
url: "https://www.seojobs.com/job/marketing-lead-head-of-growth-marketplace-seo-digital-marketing-gurgaon-orbit-global-hr-consultants/"
apply_url: "https://app.jobitus.com/jobseeker/145957/marketing-lead-head-of-growth-marketplace~seo-digital-marketing-gurgaon"
categories:
  - "Senior Level SEO Jobs"
  - "SEO Analytics Jobs"
  - "SEO Manager Jobs"
  - "SEO Strategist Jobs"
  - "In-house SEO jobs"
  - "GEO/AI + LLM Jobs"
tags:
  - "In-office/Hybrid Jobs"
  - "IN"
source: "geo_sync"
---

# Marketing Lead / Head of Growth – Marketplace, SEO & Digital Marketing | Gurgaon

**Company:** Orbit Global hr Consultants

**Location:** Gurgaon, Haryana, India

**Job type:** Full Time

**Posted:** 2026-08-24

**Apply:** [https://app.jobitus.com/jobseeker/145957/marketing-lead-head-of-growth-marketplace~seo-digital-marketing-gurgaon](https://app.jobitus.com/jobseeker/145957/marketing-lead-head-of-growth-marketplace~seo-digital-marketing-gurgaon)

---

##### **Job Description:**

# Marketing Lead / Head of Growth – Listings & SEO Optimization

**Job Location:** Gurgaon, Haryana
**Job Type:** Full-Time
**Department:** Marketing / Growth
**Experience:** 5+ Years
**Industry:** Marketplace / E-commerce / Digital Platforms
**Hiring Through:** Orbit Global HR Consultants LLP – Marketing Hiring Agency in Gurgaon

## About the Role

We are looking for an experienced **Marketing Lead / Head of Growth – Listings & SEO Optimization** to drive growth, marketplace marketing, SEO, product/listing optimization, brand positioning, and performance marketing initiatives.

The ideal candidate will have strong experience in **marketplace or two-sided platform marketing**, with a proven ability to launch and scale businesses across multiple markets or countries. This role requires a combination of **growth marketing, SEO, marketplace listing optimization, conversion rate optimization (CRO), brand strategy, and performance marketing** expertise.

This is an excellent opportunity for a growth-focused marketing professional who enjoys working in a fast-paced, technology-driven marketplace environment.

## Key Responsibilities

### 1. Growth & Marketplace Marketing

- Develop and execute end-to-end **growth marketing strategies** for a marketplace or two-sided platform.
- Drive customer acquisition, engagement, conversion, and retention across multiple markets.
- Develop market-entry and launch strategies for new countries or regions.
- Own marketplace growth metrics and identify opportunities to improve platform performance.
- Collaborate with product, sales, operations, and business teams to achieve growth objectives.

### 2. SEO & Marketplace Listing Optimization

- Lead **SEO strategy and marketplace listing optimization** to improve organic visibility and discoverability.
- Optimize product/service listings, titles, descriptions, keywords, images, categories, and other on-platform content.
- Improve **conversion rates for marketplace listings** through continuous testing and optimization.
- Develop strategies to increase organic traffic and qualified leads without relying solely on paid advertising.
- Monitor search rankings, organic traffic, CTR, conversion rates, and other SEO KPIs.

### 3. Brand & Performance Marketing

- Develop and strengthen **brand positioning** across target markets.
- Plan and execute performance marketing initiatives across relevant digital channels.
- Work closely with paid media teams to align brand and performance objectives.
- Analyze campaign performance and optimize marketing ROI.
- Build data-driven marketing strategies based on customer behavior and market insights.

### 4. Multi-Country / International Marketing

- Develop localized marketing strategies for different countries and customer segments.
- Adapt messaging, content, marketplace listings, and campaigns based on local market requirements.
- Coordinate with international vendors, agencies, and marketing partners where required.
- Ensure consistent brand positioning while adapting campaigns to local audiences.

### 5. Conversion Rate Optimization

- Identify opportunities to improve **listing-to-lead and listing-to-purchase conversion rates**.
- Conduct A/B testing and analyze user behavior.
- Work with product and UX teams to improve marketplace journeys.
- Use analytics and performance data to continuously optimize the customer funnel.

## Key Skills & Expertise

- Marketplace Marketing
- Two-Sided Marketplace / Platform Marketing
- Growth Marketing
- SEO & Organic Growth
- Marketplace Listing Optimization
- Product Listing Optimization
- Conversion Rate Optimization (CRO)
- Performance Marketing
- Google Ads
- Meta Ads
- Digital Marketing
- Brand Positioning
- Multi-Country Marketing
- International Market Launch
- Google Analytics / GA4
- Keyword Research & SEO Analytics
- A/B Testing
- Marketing Analytics
- Customer Acquisition & Conversion

## Candidate Profile

The ideal candidate should have:

- **5+ years of experience** in digital marketing, growth marketing, marketplace marketing, e-commerce, or a related field.
- Proven experience working with a **marketplace or two-sided platform**.
- Experience launching or scaling businesses across **multiple countries or markets** will be highly preferred.
- Strong understanding of **SEO and marketplace/listing optimization**.
- Experience with **conversion rate optimization** and data-driven marketing.
- Hands-on knowledge of **Google Ads and Meta Ads**.
- Strong understanding of organic and paid acquisition channels.
- Excellent analytical, communication, and stakeholder-management skills.
- Ability to work independently and take ownership of growth targets.

## Preferred Background

Candidates from the following backgrounds may be particularly relevant:

- Marketplace Platforms
- E-commerce Companies
- Two-Sided Digital Platforms
- Consumer Internet Companies
- SaaS / Technology Platforms
- Digital-first Businesses
- International E-commerce
- Performance Marketing Agencies with marketplace clients

## Why Join This Opportunity?

- Lead marketing and growth for a **scalable marketplace business**.
- Opportunity to work across **multiple markets and countries**.
- High ownership and visibility within the organization.
- Opportunity to build and implement **SEO, growth, marketplace and performance marketing strategies**.
- Work closely with senior leadership and cross-functional teams.

## How to Apply

Interested candidates can share their updated CV with **Orbit Global HR Consultants LLP**, a leading **Marketing Hiring Agency in Gurgaon**, specializing in marketing, digital marketing, growth, e-commerce, performance marketing, SEO, and senior marketing recruitment across India.

**Email:** [info@orbitconsultancy.in](mailto:info@orbitconsultancy.in)
**Phone:** +91 8810363997
**Website:** [https://orbitconsultancy.in/](https://orbitconsultancy.in/)

** **