In-office SEO Manager needed in Salt Lake City for KSL.com, Utah.com, +more

Help Wanted
Filled / Expired

Deseret Digital Media

Location
Salt Lake City, UT
Job Type
Full Time
Salary
Negotiable
Date Posted
February 7, 2022
Experience
3-5 yrs

Deseret Digital Media is seeking to hire a dynamic SEO Manager in our Salt Lake City, Utah office.

When you hear the term ‘screaming frog’ do you automatically think of Kermit yelling at his fellow muppets? Or do you think of the tool you use to rock your site’s SEO? Does the word ‘organic’ mean something different than the expensive fruit that is basically the same as regular fruit in the grocery store? If this describes you, keep on reading.

We are making a call out to the search geeks of the world to come join our motley crew. Deseret Digital Media is developing a new SEO team and we are looking for qualified folks that love trying to figure out the enigma we call Google. Operating in the Product Development department, the SEO Manager will work on various DDMs brands including: KSL.com, KSL Classifieds, KSL Cars, KSL Jobs, KSL Homes, Utah.com and theMemories.com. We are a dynamic team only a stone’s throw away from the development, creative and marketing teams.

Responsibilities:

  • Set up and Manage SEO KPIs for your channel. We gather the data first then make SEO decisions based on your findings.
  • Assist in prioritizing SEO tasks by the BEST things we can do. There are many possible SEO tasks and we focus on the ones that maintain best practices and move the needle.
  • Build an outreach strategy geared towards link building.
  • Communicate successes and failures to managers and directors. We believe in “failing fast”, learn from the failures and use them on your road to SEO success.
  • Disseminate your SEO knowledge to the organization and set-up your coworkers for success. You will have to be interdependent on your peers to accomplish your goals.
  • Manage common SEO tools such as Google Analytics, Google Search Console, Ahrefs.
  • Recommend best practices for app development as it relates to SEO
  • Regular SEO audits and tracking of improvements and domain health over time.
  • Research and recommend topics DDM can publish in its various domains. You will work closely with the paid search manager to identify new content opportunities.

Background:

  • 4-5 years of experience in SEO roles. Bonus if you also understand paid search.
  • Proficient in technical SEO best practices for ecommerce and lead-generation websites.
  • Ability to present SEO data in easy to understand and unbiased format.
  • Manage common SEO tools such as Google Analytics, Google Search Console, Ahrefs.
  • Demonstrated ability to use SEO crawlers and backlink analysis tools.

About Deseret Digital Media:
Deseret Digital Media is a $45 million company headquartered in Salt Lake City, Utah. Connecting communities through an array of online brands, DDM has grown rapidly over the past decade and continues to expand its reach both regionally and globally. The mildly addictive KSL.com brings locals together with KSL News and KSL Marketplace, which includes: Classifieds, Cars, Jobs, Homes and Services. The wildy infotaining Utah.com goes beyond borders and connects travelers near and far with carefully curated itineraries and firsthand advice. DDM is a subsidiary of Deseret Management Corporation, which also owns and operates television and radio stations.

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