Generative Search Specialist ~ Golden Hippo ~ $100-$150k ~ Hybrid – Woodland Hills, CA (US)

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Golden Hippo

Hybrid (Remote or Woodland Hills California US)
$100,000 - $150,000
1-3 yrs
Job Type
Full Time
Date Posted
January 23, 2024
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Golden Hippo is an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,200 team members dedicated to improving the lives of people and their pets, we create best-in-class products that bring health and happiness. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually.

We’re Looking For A: Generative Search Specialist responsible for optimizing, tracking and reporting AI Generative search and chat results across major platforms. This position requires a profound understanding of Search Engine Optimization (SEO) principles and the application of cutting-edge generative AI tools to augment content relevance and visibility.

Location: Woodland Hills, CA (Hybrid)

What You’ll Be Doing:

  • Employ natural language generation and other generative AI technologies to produce high-quality, pertinent, and captivating content for diverse digital platforms.
  • Formulate and execute innovative strategies for optimizing Generative Search responses, paralleling traditional SEO techniques for consumer brands.
  • Develop automated mechanisms for monitoring and documenting Google’s SGE (Search Generative Engine) outcomes for consumer brand and product inquiries.
  • Collaborate effectively with content creation teams to produce material that positively impacts generative search outcomes.
  • Utilize analytics tools to monitor and evaluate the performance of generative content, employing data-driven approaches to enhance search rankings and user engagement.
  • Implement and refine A/B testing methods to continuously improve generative content strategies.
  • Provide regular, insightful updates and reports to internal stakeholders about the intricacies of generative search.
  • Remain current with the latest trends and advancements in AI and generative search technology to constantly evolve and improve strategies.

Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

  • Exceptional analytical and problem-solving capabilities, especially in hypothesizing and testing methods to influence SGEs and LLM Chatbots.
  • Proficiency in data analysis tools and methodologies, including Python, SQL, and data visualization libraries.
  • Strong ability to articulate technical concepts and findings in a clear, concise manner to non-technical audiences.
  • Demonstrated capability to work autonomously and collaboratively within a team environment.
  • 3 years of experience with search engine research and/or SEO
  • 2 years of experience building generative AI and large language models with a deep understanding of how and why they work.
  • SEO / marketing agency experience; digital reputation management preferred.
  • Bachelor’s degree in a relevant field such as Marketing, Communications, or Computer Science.
  • Master’s degree, or equivalent related experience

Golden Perks & Benefits: 

  • Health and Happiness: Enjoy 100% employer-paid medical, dental, and vision insurance. Get 75% premium coverage for dependents.
  • Become an Owner: Join our Employee Stock Ownership Plan and be a part owner of Golden Hippo.
  • Boost Your Savings: Maximize your retirement with a generous 401K Plan and company matching up to 3.5%.
  • Stand Out, Get Rewarded: Excel and be recognized through our KPI Bonus, Win of the Week, Spot Bonus, and Shoutouts Program.
  • Flexibility at Your Fingertips: Work on your terms with flexible arrangements for most positions.
  • Skyrocket Your Career: Unleash your potential with unlimited room for professional growth.
  • Thrilling Events Await: Exciting virtual and in-person events that redefine fun.

The anticipated salary range for this position is $100,000 – $150,000, plus annual & monthly KPI bonus potential. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.

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