--- title: "Digital Marketing & Content Executive — Social Media, SEO & Canva" company: "Jnb Bearings" job_type: "Full Time" location: "Chennai, Tamil Nadu, India" salary: "" posted: "2026-10-05" url: "https://www.seojobs.com/job/digital-marketing-content-executive-social-media-seo-canva-jnb-bearings/" apply_url: "https://jnbbearings.zohorecruit.in/jobs/careers/97756000002778007" categories: - "Mid Level SEO Jobs" - "Content Marketing Jobs" - "SEO Analytics Jobs" - "SEO Content Jobs" - "In-house SEO jobs" - "GEO/AI + LLM Jobs" tags: - "In-office/Hybrid Jobs" - "IN" source: "geo_sync" --- # Digital Marketing & Content Executive — Social Media, SEO & Canva **Company:** Jnb Bearings **Location:** Chennai, Tamil Nadu, India **Job type:** Full Time **Posted:** 2026-10-05 **Apply:** [https://jnbbearings.zohorecruit.in/jobs/careers/97756000002778007](https://jnbbearings.zohorecruit.in/jobs/careers/97756000002778007) --- **JNB BEARINGS PVT LTD** Import & Distribution | J&B Brand Bearings | Chennai *Department: Digital Marketing***NOW HIRING** **Digital Marketing &** **Content Executive** **Digital Marketing & Content Executive | Content • Social Media • SEO • Photography • Brand Visibility** **Location:**Mannady Metro, Chennai**Reports To:**Director / Business Growth Head**Salary:**₹20,000–₹40,000/month + Incentives**Work Hours:**Mon–Sat, 9:30 AM–6:30 PM | Sunday Off | 2nd & 4th Sat Off**Experience:**1–4 Years | Strong portfolio preferred**Joining:**Immediate | Annual CTC: ₹3–5 LPA | Strong portfolio: up to ₹6 LPA*This is a content-first role. Ideal for creative, design-confident professionals who can write, design, photograph, and optimize — NOT a CRM or automation role. A strong Canva portfolio and social media samples are mandatory for shortlisting.* **About JNB Bearings & This Role** JNB Bearings Pvt. Ltd. is one of South India’s fastest-growing importers and distributors of J&B Brand Bearings, serving crushers, rice mills, cement plants, engineering workshops, automobile sectors, and dealers across Tamil Nadu. We are building our digital presence and looking for a creative, content-driven professional who can produce compelling industrial content, grow our social media following, improve our Google rankings, and increase brand visibility across all digital platforms. **Tools You Will Use Daily** **Canva (Core Design Tool)****Canva AI & ChatGPT****Google Analytics****Google Business Profile****WordPress / Website CMS****Zoho Social & Zoho Publish****Google Search Console & SEO Tools****Smartphone Camera (Reels & Photography)****Meta Business Suite & LinkedIn** **Key Responsibilities** **01 Social Media Management & Growth** - Plan and execute daily content across Instagram, Facebook, LinkedIn, and Google Business Profile - Build and maintain a 30-day content calendar aligned with products, seasons, and campaigns - Monitor comments, messages, and enquiries — respond within 2 hours - Drive measurable follower growth and engagement rate improvements every month - Track and report social media analytics weekly; present growth report monthly **02 Content Creation & Design** - Create high-quality industrial and product-focused content: posts, stories, reels, and banners - Design all creatives using Canva maintaining consistent JNB brand identity - Write engaging captions and short-form copy for all social platforms - Develop blog articles and product descriptions for the website - Use ChatGPT and Canva AI to accelerate content ideation and drafting - Maintain a structured media library: photos, videos, creatives, and copy assets **03 Product Photography & Video** - Capture professional product photos of bearings for digital and catalogue use - Shoot short demonstration videos and installation reels - Create reels showcasing product applications across crusher, rice mill, and other industries - Cover dealer visits, events, and exhibitions for social media content - Edit and optimize photos and videos for each platform’s format and dimensions **04 SEO & Website Management** - Update and maintain the company website: product pages, blogs, news, and landing pages - Conduct keyword research targeting industrial buyers, dealers, and maintenance engineers - Publish SEO-optimized blog articles regularly to improve organic search rankings - Monitor website traffic, bounce rate, and lead conversions via Google Analytics - Improve Google rankings for key industrial and bearing-related search terms - Build and optimize landing pages for campaigns and lead generation **05 Google Business & Brand Visibility** - Manage and optimize Google Business Profile for maximum local and industrial search visibility - Respond professionally to all Google reviews within 24 hours - Build and execute dealer engagement campaigns to grow brand presence - Monitor online reputation and flag negative reviews immediately for management review - Track brand visibility metrics: impressions, reach, search rankings, and review ratings **06 Reporting & Performance Tracking** - Build and maintain a monthly content and digital performance report - Track KPIs: follower growth, engagement rate, website traffic, and lead contribution - Present monthly marketing performance report to leadership with insights - Monitor and report contribution to lead generation from content and SEO channels - Identify top-performing content and replicate successful formats across platforms **First-Year Success Expectations — What Good Looks Like** **FIRST 3 MONTHS** *Learn & Publish***FIRST 6 MONTHS** *Build & Grow***FIRST 12 MONTHS** *Optimise & Report*● Understand JNB products, customers, and industry ● Audit existing social media accounts and website ● Set up content calendar and begin publishing ● Capture first product photo and reel set ● Begin Google Business Profile optimization● Consistent daily content publishing across all channels ● First SEO blog articles published on website ● Google Business rating maintained at 4.5+ ● Monthly analytics report delivered to leadership ● Social media follower growth visible and tracked● Measurable improvement in organic website traffic ● Full product photo and video library built ● Measurable improvement in rankings for selected priority keywords ● Social engagement rate growing month-on-month ● Ready for first annual performance review **KPI Measurement System — Monthly Scorecard** **DAILY** ● Content publishing ● Social media activity ● Website updates**WEEKLY** ● Engagement growth ● Website traffic ● SEO activities**MONTHLY** ● Full KPI scorecard ● Lead contribution ● Analytics report**QUARTERLY** ● Incentive eligibility ● Promotion readiness ● Performance assessment**KPI METRIC****WEIGHT****CYCLE****Content Creation & Publishing****25%***Monthly***Social Media Growth****20%***Monthly***Website & SEO Performance****20%***Monthly***Lead Generation Contribution****15%***Monthly***Google Business Rating & Reviews****10%***Monthly***Brand Visibility Growth****5%***Monthly***Discipline & Reporting****5%***Monthly***TOTAL****100%***Promotion eligibility is based on consistent KPI achievement, creative output quality, business contribution, and management recommendation — reviewed quarterly.* **Career Growth Roadmap — Content Executive to CMO in 12 Years** Every level in this roadmap is earned through measurable creative output, audience growth, SEO improvement, and revenue contribution. JNB strongly believes in promoting high performers from within the organization. **PERIOD****LVL****DESIGNATION****KEY FOCUS AREAS****PROMOTION CRITERIA****CTC****Yr 0–2****L1 ENTRY****Digital Marketing & Content Executive**● Master Canva, Zoho Social, Google Analytics, and SEO tools ● Build content calendar and publish consistently ● Grow social media following month-on-month ● Achieve all monthly KPIs*Consistent KPI achievement + strong content performance + management recommendation***₹3–5 LPA****Yr 2–4****L2 SENIOR****Senior Digital Marketing Executive**● Lead content strategy across all channels ● Drive measurable SEO improvements ● Contribute to lead generation from digital ● Mentor fresher team member*SEO traffic growth + lead generation contribution + content performance metrics***₹5–8 LPA****Yr 4–6****L3 SPECIALIST****SEO & Content Specialist**● Full organic traffic ownership ● Website performance and conversion optimization ● Revenue contribution via digital channels ● Advanced content strategy and distribution*Organic traffic growth + website performance targets + revenue contribution proven***₹8–12 LPA****Yr 6–9****L4 MANAGER****Digital Marketing Manager**● Lead and manage a digital marketing team ● Campaign P&L ownership ● Multi-channel marketing strategy ● Vendor and agency management*Team leadership demonstrated + campaign revenue impact + strategic planning***₹12–18 LPA****Yr 9–12****L5 SR. MGR****Senior Marketing Manager**● National-level digital marketing ownership ● Brand strategy and market positioning ● Cross-functional team leadership ● Revenue growth at scale*Sustained national-scale performance + strategic leadership recognition***₹18–30 LPA****Yr 12+****L6 CMO****Head of Digital Marketing / CMO**● Brand and revenue strategy at board level ● Build and lead the entire marketing organization ● National marketing vision and execution ● Business transformation ownership*Exceptional sustained performance + board-level recognition***₹30 LPA+****A digital marketer who masters content, SEO, social media, and photography in a B2B industrial environment has a rare and highly valued skill set. This role is your launchpad.** **Who We Are Looking For** **QUALIFICATIONS & EXPERIENCE****TOOLS & PERSONAL SKILLS**- Any Graduate | BBA / B.Com / Mass Comm / MBA Marketing preferred - 1–4 Years in content creation, social media, or digital marketing - Strong Canva portfolio is mandatory for shortlisting - Comfort with smartphone-based product photography and reels - Tamil language fluency preferred for local engagement - Immediate joining preferred - Experience in B2B, Industrial, Manufacturing, Engineering, Hardware, or Technical Product Marketing preferred- Canva (proficient — portfolio mandatory) - ChatGPT and AI content creation tools - Instagram, Facebook, LinkedIn Creator tools - Google Business Profile & Google Analytics - Basic SEO and keyword research - WordPress or any website CMS - Zoho Social / Zoho Publish (prior experience a plus) - Creative eye | Strong written communication | Self-starter **Compensation & Benefits** **COMPENSATION****BENEFITS & PERKS****Fixed Salary:** ₹20,000–₹40,000 / month *Based on experience, skills & creative portfolio* - Quarterly Performance Incentives - Annual Performance Bonus - Festival Bonus (Diwali, Pongal, Eid) **Annual CTC: ₹3–5 LPA | Strong portfolio: up to ₹6 LPA**- Health & Accident Insurance - 12 Paid Leaves + All Public Holidays - Sunday Off + 2nd & 4th Saturday Off - Half-Day Attendance System - Photography equipment & accessories support - Professional design tools & subscriptions - Direct exposure to business decisions and marketing initiatives **How to Apply** **CALL / WHATSAPP** **9381077728** 044-47946473**EMAIL RESUME** ceo@jnbbearings.com *Subject: "Content Executive – [Your Name]"***APPLY ONLINE** career.jnbbearings.com *(Online application portal)**Mandatory in application: Current CTC | Expected CTC | Notice Period | Canva portfolio link | Social media handles managed | Any Reel or photography samples* **JNB Bearings Pvt Ltd — Building Creative & Digital Marketing Careers Across South India**